With the shift toward a personalized shopping experience that makes use of machine learning and predictive algorithms to cater to shopping preferences, how can CPG marketers be innovative while creating consumer demand in a post-pandemic era?
Join us to hear firsthand how leading CMOs are staying ahead of the curve in adopting tomorrow's solutions today.
Dane Matthews
VP, Digital Acceleration & Marketing Transformation, Conagra Brands
Nick Wilkoff
CMO, L.L.Bean
Steve Cho
CMO, iherb
Insights by
Lee Zucker
Head of Industry- Manufacturing, CPG & DTC Retail, Yext
By Invitation Only
Marketing leaders join a thought provoking discussion on tomorrow's trends.
60 Minutes - A World of Insight
This 60 minute investment is curated from years of insight and experience from those walking the line of Marketing.
by CMOs for CMOs
Uncut predictions from Marketing leaders make this both vital and close to home.
1 Moderator, 3 CMOs, 3 Game Changing Predictions
The game of the CMO has become very predictive and over the years our panelists have steered thousands on the road to a new era of marketing. Hamish Taylor, former head of brands for British Airways will dive into this uncut reality of where we're at and where we're heading.
45
Minutes
A 45 minute investigative panel discussion moderated by Hamish Taylor, former CEO of Eurostar, Sainsbury's Bank and Vision UK
3
CMOs
3 Digital based CMOs unfold years of insight on our panel to lead this conversation. This is their map to tomorrow's consumer
3
Predictions
CMOs are psychics that must predict tomorrow's trends. They have their crystal balls and we'll hear what they see!
1
Winner
Our audience of 60 Top CMOs and Marketing leaders will vote on predictions crowning 1 CMO the #CMOpsychic
Are you a CMO psychic?
Marketing leaders aren't born with this gift, it takes a career on the frontlines of Marketing to master the art of predicting trends ahead of the curve.
If you've tenured a career leading Marketing you're already equipped with the roadmap and experience it takes to navigate unmapped consumer behavior, so step up and take 1 of 3 seats on the Predictions Panel where your crystal ball awaits!
"Personalization will become a priority for marketers, pre-empting the current focus on putting buyers into demographic or psychographic “buckets.”
"Hyper-targeting will take off. Organizations will need to use all data points to engage a specific individual in an action and do so under a value-based approach that makes that person feel good about the interaction."
"Customer experience will become vital to success in retail. Retailers must give customers a memorable experience to draw them into the store."
I like the debates and how organically some people went to extremes to make a point.
Laura Perticaro
BBVA
Made Possible by
CMOonline CPG
Predictions Panel
Meet the Denver CISO Psychics
These CISOs weren't born with this gift, it took a career on the frontlines of digital defense to master the art of predicting an enemy they can't see.
13 years securing digital assets for the finance industry
Susan Robertson
CISO, Acme Inc
A tenure at the helm of security strategy within Real Estate, Retail and Banking
Leo Davis
CISO, Acme Inc
Leading security for the largest brands in Media & Entertainment
Joann Foster
CISO, Acme Inc
STEP 2: Make your predictions live on the Prediction Panel
STEP 3: Our live audience of Marketing leaders vote crowning one the #DigiPsychic
$8B
By 2020, 50% of all online searches will be voice searches. (Source: Wordstream, 2018)
50%
Spending on the customer experience has increased 71% over the last three years and is expected to grow 35% in the next three years.
71%
60 Minutes of Actionable Insight from Uncut Predictions
Meet the United Kingdom's CMO Psychics
These CMOs weren't born with this gift, it took a career on the frontlines of marketing strategy to master the art of predicting an enemy they can't see. Let's see which prediction crown one the CMOonline United Kingdom #CMOpsychic.
Julia Timms
GLOBAL CMO, GHD
Margaret Franco
CMO, Finastra
Rob Malcolm
CMO, Imagine Communications
Thomaz London
VP of Finance and CFO Connect and Control Technologies, ITT
LIVE WEBCAST
THU, MAY 6, 2021
02:30 PM - 03:30 PM EDT
01:30 PM - 02:30 PM CDT
11:30 AM - 12:30 PM PDT
Meet our Celebrated CMO Psychics
Our brilliant former panelists weren't born with this gift. It took years of industry experience learning to predict the future of finance. But after sharing their insights, these panelists were found to experts among experts, worthy of the title #CMOPsychic.
Shelley Haus
CMO
Gina Bolger
SVP of Branding
Ignacio Sola
VP Innovation, Insights, Sustainability
Chad Donvito
CMO
Megan Frank
VP, Global Marketing